The NHL on NBC
I read the media columns in USA Today where they talk about how sports are covered on TV. Doesn't matter that I never see these basketball or baseball games that they're always writing about. The whole thing fascinates me for some reason.
Funny, but these media critics rarely if ever talk about the NHL on NBC. If they do, it's an off-hand comment or a pile-on to talk about how cool the Winter Classic was. Funny thing is that by not tuning into the NHL on NBC, these critics are missing something pretty damn good. In fact, as a veteran hockey fan, I am thinking that the current NHL on NBC broadcast is the best hockey broadcast team we've ever had since I have been alive.
When you begin the broadcast with Mike Emrick, you will never go wrong. It's almost too bad for Doc that he doesn't get the recognition in the industry that he probably deserves because there is no one of similar talent doing a higher profile event line the World Series or the Super Bowl. In fact, if you think of the best-known TV announcers in this country, Mike Emrick is so far ahead of his peers like Chris Berman and Bob Costas that it wouldn't even be a race. Berman is all shouty gimmicks and Costas has long given up actually calling a game for the viewers at home. He just wants to satisfy his smug sense of self-aggrandizing. While the others are out shilling and promoting, Doc Emrick still is working for the guy at home watching the game. And he's brilliant.
Think about it: how many times has Doc turned to either Eddie Olczyk or John Davidson and asked him to expound on something the color man has just said. Doc's ego is not getting in the way here. He wants the color man to explain his point as best he can for the viewer at home. It's so shockingly simple and selfless and a total team move. Emrick puts the game and the broadcast above the spotlight.
Plus, whenever Emrick reads those drop-in ads for V-Cast, he sounds less like he is shilling and more like he's honestly giving us an option to watch the game in a different way. I mean, I know that a plug is a plug but Doc has the gravitas to make even this most jaded consumer think that Verizon might actually get people to watch TV on really tiny phones.
Eddie Olczyk is, for my money, just a lot of fun to listen to. Sure, he is prone to clichés at times but his enthusiasm and obvious love of the game comes through. He sounds more like a fan than a guy who has played hockey at it's highest level.
Pierre McGuire has a bit of a reputation as a shouter in Canada but on NBC, I am buying whatever he is selling. I've only heard his color work sporadically on Center Ice and for the WJC, and the guy is not afraid to have an opinion. Remember when he said that the Islanders had no idea how the draft works when they picked Robert Nilsson over Zach Parise? Hard to argue with that now, isn't it?
McGuire and Mike Milbury between periods are just great. Sometimes it is clunky as they shift from topic to topic, but that's good. Makes it real. Both guys are opinionated and both are willing to stand behind their comments. The league and NBC are getting everything they wanted when they hired Brett Hull to butt heads with Bill Clement when McGuire and Milbury dish on the league between periods. Hull hated Clement for some reason and while there are times Pierre and Mike don't agree on a topic, they're both smart enough to let it breathe and it never gets personal.
This past weekend, while we were all making peace with the standings and the Islanders' place in them, NBC had a great game to show us: Pittsburgh vs. Washington. Crosby vs. Ovechkin. Ovechkin vs. Malkin...which I must've have missed as a rivalry because it was the first I'd heard of it!
Early in the first period--and this illustrates my point--Alex Ovechkin took what could charitably be labeled "a run" at Malkin; who saw Ovechkin and kind of turned out
of the full contact. This is how a finely-tuned machine works:
Doc called the play--Eddie said that he heard there was bad blood between them--And Pierre spilled the rumor that Ovechkin had once punched Malkin's Russia-based agent in the face.
It was beautiful. Not the hit, that was not a great one, but the explanation. Each guy let the others do their job and ultimately, Pierre gets credit for the goal. Eddie and Doc get the assists. That's how TV is supposed to work!
The whole thing works so seamlessly that the viewers are left thinking they are a part of something special. The emotion is real, the enthusiasm is real, and the game is selling itself.
Now all we need is for those knuckleheads at USA Today to actually watch a game and pay attention.
For more info on NHL on NBC:
http://nbcsports.msnbc.com/id/22939561/site/21683474/
Labels: Eddie Olczyk, Mike Emrick, Mike Milbury, NHL on NBC, Pierre McGuire













